“Change is the law of life. And those who look only to the past or present are certain to miss the future.”- John Fitzgerald Kennedy, 1917-1963 To succeed in today’s fiercely competitive world of business, classical market seg-mentation characterized by demographic, socioeconomic and geographic criteria won’t cut it any more. […]
News marketing
Effective Techniques to Marketing Your Website For Free
There are various methods available on which you can successfully promote your website. You just need to decide which amongst these several different options would you want to choose and take advantage of. However, many new online entrepreneurs are having a hard time choosing mainly because they are afraid of […]
Implementation of Change Management
Change indeed is fundamental in life. The reality of the complexity and vagrancy in the environment (external or internal) is that organisations and individuals are constantly being pressurised to change in one form or the other. Change could be rapid or slow, perceptible and imperceptible, minor or substantive. Vecchio (2006) […]
7 Success Tips on Pay Per Lead Affiliate Program Marketing
You may have noticed the recent growth in Pay Per Lead Affiliate Program Marketing emerging in Internet Marketing. Although this definitely spells good news for anyone looking out for some new business opportunities to make money online, it may also be a challenge to determine which CPA to choose from. […]
New Product Marketing Strategy
Marketers have numerous tried and tested methods for developing successful new product marketing strategy, many of which include some kind of social media element. This means that a new product marketing strategy is now largely reliant on the Internet. Success always starts with a strategy, and for your new product, […]
Social Media Marketing and Search Engine Optimization for Computers and Mobile Internet
With the advancement of the internet, Search engine optimization has taken a huge leap forward in providing the common internet user along with small and big business hubs a huge scope of internet marketing opportunities in addition to online connectivity via search engines, mobile internet and social media websites. Recent […]
Old Fashioned Marketing With New Fashioned Technology
It seems we’ve come full circle when it comes to communicating with our prospects and clients. I noticed recently that I’ve been paying a lot less attention to online newsletters and those pretty HTML announcements that arrive in my in-box every day. There are a few exceptions of course. But […]
6 Creative Ways to Market Yourself As an Insurance Agent
Marketing yourself as a qualified insurance agent is one of the most important components to achieving success. For an agent, success is often measured by the number of clients who make a decision to buy the products and the services that you are offering to them. Proper marketing will help […]
Facebook Marketing Changes and Your Digital Marketing Strategy
Facebook implemented yet another set of changes to its social networking platform, causing uproar among many users and teaching new lessons to Internet marketers. In particular, the News Feed, where Facebook users are allowed to view updates from people in their network, received a major overhaul, which can potentially affect […]
Product Launch Marketing – The Five Secrets to a Successful Launch
When planning out your product launch marketing plan for a new business, new product or new service you may want to consider using a launch type model to let the world know about what you now have to offer. When doing this, you want to consider several key strategies that […]