Purple

Purple Appoints Patrice Varni as Main Marketing and advertising and Digital Officer

Experienced Main Internet marketing Officer Joins Purple’s Govt Team

LEHI, Utah, June 4, 2021 /PRNewswire/ — Purple Innovation, Inc. (NASDAQ: PRPL) (“Purple”), a leader in convenience innovation and the creator of the renowned Purple® Mattress, is thrilled to announce Patrice Varni as Main Advertising and Digital Officer at its Lehi, UT headquarters. With responsibility for the Company’s advertising, consumer expertise, eCommerce, and solution improvement, Varni will be instrumental in developing on Purple’s powerful marketing roots and getting the brand to new degrees.

Patrice Varni, Purple’s Chief Promoting and Digital Officer

Patrice Varni brings deep marketing and advertising and electronic experience to Purple from her earlier roles with class-primary models,” mentioned Purple CEO, Joe Megibow. “We are ecstatic to have her phase into this new purpose to even more determine our advertising and solution initiatives and engage a broader viewers in the Purple brand name tale. I am